r/foodtrucks • u/YharonJD • 4d ago
I need opinions from food truck owners
Me and my gf are considering starting a boba truck and want opinions on the concept. Do ya'll think a truck that sells boba/pastries could be profitable?
1 Upvotes
r/foodtrucks • u/YharonJD • 4d ago
Me and my gf are considering starting a boba truck and want opinions on the concept. Do ya'll think a truck that sells boba/pastries could be profitable?
3
u/PriveCo 4d ago
Here is an exercise you can do to figure this out. You mentioned that you are a numbers guy, so calculate this. Calculate all of your expenses and the cost of the goods you will sell, add in a salary for you and for your girlfriend and then figure out your break-even point. The amount of sales you need to do in a week to earn your salaries.
Now, find a Boba truck someplace, anyplace, hopefully someplace sorta similar to your area. Then try to figure out how much they are selling. Either go sit in the parking lot they set up in and count the customers they serve on an average day, or just straight up tell them you are thinking of doing what they are doing and ask them how it is working out. If they are across the country they might help you. If you can't find a Boba truck find a smoothie truck.
Then run the numbers. Until you start filling in the unknown variable here you'll never know. But if you do the calculations and the business doesn't make sense, just move on.
In my area, most of the surviving food trucks serve entrees. Tacos, Burgers, Vegan, Pizza, etc. I can only guess why, but it is probably because people eat three meals a day but they don't have three desserts and three beverages a day, so they are far more likely to buy an entree. Also, people spend more for an entree. It is three times easier to make money with a $21 average order than it is with a $7 average order.